Mattel gives and Mattel takes away. The company’s plans for 2012 seem to revolve around a clear and decisive split between their “collector” toys and “kid” toys, and the news coming from Matty’s camp late last week seems to prove they’re taking this plan seriously.
Continue reading “Mattel Draws a Line in the Sand for Collectors” »
Not only was Disney’s John Carter an excellent movie, but it was also filled with more “toy-etic” designs than any other big budget movie in recent memory. With iconic heroes and villains, a huge and lavish world from which to pull inspiration, and a strong sense of cinematic design, John Carter seems like a sure-fire hit on toy shelves. But no company bit for the first movie… let’s take a look at why (along with some fan-casting fun) as I propose the line I think would be incredible.
Continue reading “There Should Really Be A John Carter Toy Line” »