There is a lot of excitement in store for kids (and the kid is us) in 2017 from Mattel. Read on for the highlights.
Continue reading “Toy Fair 2017: A Look At Mattel’s 2017 Offerings” »
Super 7 has officially taken the reins from Mattel, steering the little toy line that could, Masters of the Universe Classics, into uncharted waters.
Continue reading “Toy Fair 2017: Super7 Is Pushing MOTU Forward Perfectly” »
Mattel showed off their latest releases from Halo, WWE, DC, Fast and Furious, Mega Construx and more at their Collectors Event at Toy Fair.
Continue reading “Toy Fair 2017: Inside Mattel’s Collectors Event” »
Mattel debuts their first Fast & Furious toys… and the result is perfect for this bizarre, errant, and amazing movie franchise.
Continue reading “FIRST LOOK: Mattel’s Fast & Furious Stunt Stars Dom + Ice Charger” »
Old favorites and debuts alike, here are our picks for the best toy lines of 2016.
Continue reading “Top 10 Toy Lines Of 2016” »
From video games and movies, to wild re-imaginings of iconic properties, 2016’s exciting variety of action figures was diverse and awesome. Here’s the best of the best.
Continue reading “Top 10 Action Figures Of 2016” »
There’s some amazing ideas going on in Mattel’s DC Multiverse: Suicide Squad collection. They just need to work on their execution.
Continue reading “Mattel’s Suicide Squad: Great In Theory, Okay In Practice” »
Mattel’s first artist-inspired Multiverse action figure set continues to impress.
Continue reading “Mattel’s DC Multiverse Expands The ‘Dark Knight’ Universe” »