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DC Super Hero Girls Hawk Girl & Starfire: Ahead Of The Class

The newest 6″ Super Hero Girls are Mattel’s best figures yet!

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DC Multiverse’s The Reaper Is Perfect

Mattel’s take on the cult classic Batman villain is the best DC action figures of the year thus far.

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SDCC 2017: Mattel’s Justice League Is Here

The DC cinematic universe expands with Mattel’s Justice League Multiverse action figures, Collect N Connect, and a bunch of exclusives!

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Mattel Wins With Wonder Woman

Wonder Woman is done justice in the latest line of DC Multiverse action figures by Mattel.

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Dark Knight Returns Joker Joins Mattel’s DC Multiverse

Frank Miller’s Joker is perfect. Darling.

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Toy Fair 2017: A Look At Mattel’s 2017 Offerings

There is a lot of excitement in store for kids (and the kid is us) in 2017 from Mattel. Read on for the highlights.

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Toy Fair 2017: Super7 Is Pushing MOTU Forward Perfectly

Super 7 has officially taken the reins from Mattel, steering the little toy line that could, Masters of the Universe Classics, into uncharted waters.

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Toy Fair 2017: Inside Mattel’s Collectors Event

Mattel showed off their latest releases from Halo, WWE, DC, Fast and Furious, Mega Construx and more at their Collectors Event at Toy Fair.

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FIRST LOOK: Mattel’s Fast & Furious Stunt Stars Dom + Ice Charger

Mattel debuts their first Fast & Furious toys… and the result is perfect for this bizarre, errant, and amazing movie franchise.

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Top 10 Toy Lines Of 2016

Old favorites and debuts alike, here are our picks for the best toy lines of 2016.

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Top 10 Action Figures Of 2016

From video games and movies, to wild re-imaginings of iconic properties, 2016’s exciting variety of action figures was diverse and awesome. Here’s the best of the best.

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Katana Joins The DC Super Hero Girls Toy Line

dc-super-hero-girls-katanaAnd she was worth the wait!

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Mattel’s Suicide Squad: Great In Theory, Okay In Practice

Suicide-Squad-MultiverseThere’s some amazing ideas going on in Mattel’s DC Multiverse: Suicide Squad collection.  They just need to work on their execution.

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Mattel’s DC Multiverse Expands The ‘Dark Knight’ Universe

DC-Multiverse-DKR-Mattel

Mattel’s first artist-inspired Multiverse action figure set continues to impress.

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Thundercats Are On The Loose

Thundercats SDCC 16 Kastors KornerMattel kicked off the Thundercats line with the kittens at Comic Con this year. Continue reading “Thundercats Are On The Loose” »