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SDCC 2016: Mattel Expands The DC Multiverse In a Big Way

mattel-dc-multiverse6″ DC action figure collectors were in for a treat at Comic-Con… Thundercats fans? Not so much.

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Here’s What Toys R Us Is Bringing To Comic-Con

TRU-SDCC-featEIGHTEEN exclusives make up this year’s Comic-Con slate from Toys R Us. Check them out now!

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The Joker and ‘Panda Man’ Set Their Sights On Comic Con

jared-leto-jokerThe Furries are gonna be all over this one.

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The Kittens Are The SDCC Exclusives

Thundercats SDCC 2016 exclusivesThundercats are going to be loose at SDCC when WilyKit and WilyKat become the first Thundercat figures available to the pubic from the Mattel Thundercats Classics line. Continue reading “The Kittens Are The SDCC Exclusives” »

Mattel Offers A Better Look At SDCC 11″ She-Ra

she-ra-MOTU-SDCCMattel really killed it with this figure!

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The First Round Of Mattel SDCC Exclusives

Mattel SDCC Kastors Korner topThe first round of Mattel SDCC exclusives are revealed, with more to come! Continue reading “The First Round Of Mattel SDCC Exclusives” »

Batman Gets Unmasked By Mattel

BvS-Unmasked-BatmanA new Toys R Us exclusive variant brings Bruce Wayne to Mattel’s Batman v Superman toy line.

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I Really Want To Like Mattel’s Ghostbusters

ghostbusters-featThe new team of Ghostbusters has arrived in the toy aisle, courtesy of Mattel.  While the concept of an all-female action figure line at mass retail remains fantastic, the final product, in this case, leaves much to be desired.

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Another WWE Legend Gets the Elite Treatment

Lita Kastors KornerLita has been one of the most famous female WWE stars in the company history, and she finally gets her own Elite figure from Mattel.

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Mattel’s Multiverse Expands the DC Cinematic Justice League

DCMultiverse-BvS-Series-2The next wave of DC Multiverse action figures from Mattel offers up two more characters from Batman v Superman: Dawn of Justice.

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New DC Super Hero Girls App Available Now On The iTunes App Store

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WARNER BROS. CONSUMER PRODUCTS, DC ENTERTAINMENT AND MATTEL UNLEASH ALL-NEW DC SUPER HERO GIRLS APP FOR SUPER HEROES ON-THE-GO

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Mattel’s DC Super Hero Girls Are Fantastic

DC-Super-Hero-Girls-featMattel’s all-female super hero action figure line is as fun as it is revolutionary.

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SCHOOL IS IN SESSION FOR DC SUPER HERO GIRLS

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SUPER HERO HIGH PREMIERES SATURDAY, MARCH 19 ON BOOMERANG

THE ALL-NEW ANIMATED SPECIAL IS FROM WARNER BROS. CONSUMER PRODUCTS, DC ENTERTAINMENT, WARNER BROS. ANIMATION AND MATTEL

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Mattel Brings Batman vs Superman’s War To Wal-Mart

DC-Multiverse-DKR-BatmanWal-Mart and Mattel team up to deliver a fantastic toy line to celebrate the 30th Anniversary of Frank Miller’s legendary Dark Knight Returns miniseries.

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Toy Fair 2016: Mega Bloks TMNT, Halo & More

mega-bloks-toy-fairMega Bloks hit every era of Ninja Turtles in their Toy Fair showcase, along with new Halo building sets and more.

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