Transformers Rise of the Beasts Box from Hasbro

Mattel gave collectors what they wanted for years at San Diego Comic Con 2015: the entire lineup for 2016. At the Mattycollector Toy Fair event in New York City, all figures from the Collector’s Choice (with the exception of the footless Crita), Classics 2.0, and Power Con exclusives were on glorious display.

It appears the import market is making a bigger footprint in North American with each passing year. Whether seen as Bandai Japan’s biggest competitor or companion, Good Smile Company has kept their hat in the ring with highly-detailed, high-end video game and anime merchandise.

The second time is the charm for Mattel’s DC Multiverse series, while Mattel’s newest DC toy line might be the most intriguing thing on display at their Toy Fair showcase.

Mattel showed off their all new Ghostbusters movie action figures, including the leading ladies and their alleged main villain, Rowan.

Just when you think Bluefin hasn’t any tricks left up their sleeve, they continue to impress with all of their new offerings.

Bandai has proven that if ain’t broke, don’t fix it.

Thundercats are on the loose, and we got our first real look at the figures at Toy Fair.

Mezco’s One:12 Collective dominated their showcase at Toy Fair 2016.

Meet IAmElemental’s Wisdom Warriors!

Once again, NECA’s Toy Fair showcase kicked ass, chewed bubblegum, and emerged as one of Toy Fair’s big action figure winners.

Bringing play back to Toy Fair.

We’re ten months away from Rogue One: A Star Wars Story, and Hasbro has revealed how they plan to spend that time via their Star Wars showcase at Toy Fair.

The heroes on the half shell have returned from Dimension X, just in time for a new year’s worth of TMNT toys on display at Playmates’ Toy Fair showcase.

Kotobukiya had some big surprises in store for us at Toy Fair, and lots of amazing new statues coming throughout 2016.

Funko reveals the future of ReAction and The Legacy Collection, and debuts another year’s worth of Pops and more.